I am not talking about Iraq. I am talking about the Presidential Primaries. Obama is surging in the media – and that translates into votes.
The Obama campaign has been managing endorsements all week. They manage these endorsements in the sense that each endorsement gains free advertising on the cable news circuit. Announce an endorsement, wait until it slows in the media, then make the next announcement. Surge.
And the endorsements are surging.
This video is an example of the value of an endorsement. It is not just the support of an individual or an organization like a union – it is about the free advertising that the media offers.
After all, isn’t that their job?